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222UESDAY

About

About 222uesday

222uesday started at the end of one of the darkest chapters of my life.

Founder

During COVID, I lost my father, my uncle, my cousin, friends, and most painfully, my grandfather, my favorite person in the world. Losing so many people who helped shape me made me question what I was even building toward.

Then I remembered my mom.

I wanted her to see Adult Me win. I wanted to take everything she taught me, everything my people poured into me, and make something of it.

So I did.

After a few dark years, 40 pounds, too many drinks, and plenty of time feeling disconnected from myself, I realized I couldn't keep waiting to become the person I knew I was supposed to be.

I had to create her.

And once I did, I realized I had been carrying an entire world inside of me.

That world became 222uesday.

My birthday is December 22. I was born on a Tuesday. I've always believed in signs, and 222 has followed me for as long as I can remember. To me, it is God's way of sending me messages. Pay attention. Keep going. You're not done.

So I listened.

I left medicine. I returned to my first love, music. I started working with artists, creatives, radio, and culture-makers. And somewhere along the way, I stopped asking myself what I was supposed to create and started creating whatever felt true.

That's 222uesday.

It's my curiosity with a camera. My love for music with a microphone. My ideas with somewhere to live.

It's storytelling, creative direction, media, culture, art, and all the strange little connections between them.

Most importantly, it's proof that you can lose pieces of yourself and still build something beautiful from what remains.

I built 222uesday for the little girl who dreamed big, the woman who had to find herself again, and the people I love who never got to see what I would become.

I want to make them proud.

And I want you to see what happens next.

Drake turned his birthday into a lifestyle.
Why not me?

Welcome to 222uesday.

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